FLY CREEK – The Fly Creek Cider Mill & Orchard was awarded outstanding website at the North American Farmers’ Direct Marketing Association’s (NAFDMA) annual conference, last month, in Calgary, Alberta, Canada. More than 20 NAFDMA members submitted their websites in competition that judges narrowed to five based on function, design, appeal and stimulus to visit the farm business.
The 450 NAFDMA members were then asked to vote for the best, and the Fly Creek Cider Mill & Orchard came out on top. “It is a special honor to be chosen top pick by our peers,” said Bill Michaels, co-owner of the mill. This award is the fourth coveted NAFDMA marketing award for the mill, having previously been honored as newcomer of the year and for their brochures and newsletters. Michaels has attended 10 conferences over the years throughout Canada and the United States. “We have learned a great deal through this organization,” said Michaels. “Our business has been strengthened not only by all the ideas and education that NAFDMA offers at conferences, but also by relationships that have developed with other farm marketers.” The mill recently overhauled its site with the help of Mercury Web Solutions, of Albany.
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